The concept of enduring happiness as a panacea to work/life goals vs Alignment of core values with work/life objectives

As the human need for constant happiness increases, it becomes commodified – as a goal to be achieved through external means – thereby perpetuating a culture of consumerism and materialism. This article analyses happiness as a culmination of living our truest values, allowing each individual to find their path to it.

by Simon L. Dolan (Alias Dr. Simon)

The concept of happiness has become a buzzword in recent years, aiming to overcome all individuals’ misery, whether it is felt at home, at work, or in the community. After all, who does not want to be happy or to become happy? Happiness as a concept can be compared to the brightness and warmth of the sun. Do you know anyone who expresses negative feelings or attitudes against the sun? Happiness is often oversimplified as a state of being that is universally desirable and easily attainable. The comparison of happiness to the sun, with its connotations of brightness and warmth, serves to perpetuate this complex concept. While it is commonly believed that happiness is a panacea, a closer examination reveals this notion to be oversimplified and potentially dangerous. Happiness, often portrayed…

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The European Business Review (Digital) - 1 Issue, May/June 2024

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