The Next Great Minimalist

Vietnamese American designer Peter Do talks menswear, growth and four years of building the hottest brand of the moment

By Cherry Mui.

Designer Peter Do in his studio, and sketches of the Peter Do spring-summer 2023 collection Two days after presenting one of the buzziest shows at New York Fashion Week spring-summer 2023, Peter Do is back in his studio in Brooklyn’s Sunset Park neighbourhood. He is wearing items from his fresh-off-the-runway collection for his Tatler photoshoot, as well as his signature face mask—a habit and preference he’d established way before the pandemic to symbolise his rejection of the fame accorded to designers rather than to their work. The room is filled with sunshine, shoe boxes and fitting boards from the show, working desks full of fabrics, sketches, and a cute photo of Uni, his Shiba Inu. The show was a blockbuster. Korean boyband NCT’s Jeno opened for Do in a double-breasted…

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Tatler Hong Kong (Digital) - 1 Issue, November 2022

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