Time Machine

Mark Cho, the co-founder of The Armoury, an international men’s clothing boutique, speaks to Tatler about his love for small dials and why selling watches is important

By Amrita Katara

Mark Cho is busy on the day I meet him, working with a trio of customers in his tastefully designed men’s clothing boutique The Armoury in Hong Kong’s Pedder Building. Cho and his business partner Alan See founded their company in 2010 to combine their passions for handcrafted tailoring and classic personal style for men. The boutique has increased its accessibility to a discerning clientele with a store on the Upper East Side of New York, and also provides artisanal shoemaking services. Although both men are known for liking the finer things in life, Cho is particularly well regarded as something of a luxury watch connoisseur. As we settle in to talk about Cho’s passion for watches in the cigar room conveniently located a level above the store, I notice…

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Tatler Hong Kong (Digital) - 1 Issue, May 2023

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