To Joopiter and Beyond

When Tatler secured an exclusive interview with megastar, businessman and creative director Pharrell Williams for the March issue, we already knew the artist would be flying to Hong Kong for an event supported by HSBC. What we didn’t know was the pandemonium—or shall we say, fan-demonimum—that would ensue. In March, the superstar arrived in the city to launch A Journey Through Gems, his second sale on Joopiter, the digital-first auction house that he founded. The private sale featured high jewellery pieces Williams commissioned and created with Lorraine Schwartz, the legendary designer behind statement pieces worn by Beyoncé, Kim Kardashian, Angelina Jolie and a host of other Hollywood celebrities. On March 22 it all came to a head: in partnership with HSBC, a long-time supporter of the cultivation and preservation of…

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Tatler Hong Kong (Digital) - 1 Issue, May 2023

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