SHIFTING TIDES

Luxury yachts have long been a favourite toy of the super-rich—and today, they’re no longer just something for the older crowd. Affluent millennials, particularly in Asia, are increasingly keen on yachts. Here’s the how the vessels’ designs are catering to their wants and desires

By Andrea Lo

Millennials are changing the luxury yachting game. “I see the desire to live on boats not just to show off but to enjoy family life and [time with] friends,” Giovanna Vitelli, the chairwoman of Azimut Benetti Group, which operates the luxury yachting company Benetti, tells Tatler. Ample space in which to host parties, areas that accommodate remote work and a desire for indoor-outdoor living—these are just some of the features, so often associated with the lifestyle of that generation, that are seen on Benetti yachts today. The brand, which celebrates its 150th anniversary this year, develops customisable luxury yachts. Each is unique, made to the owner’s preferences. It is seeing an increased demand for features like sizeable decks—“you can easily imagine how fantastic a party there can be”; designs that…

You're reading a preview of

Tatler Hong Kong (Digital) - 1 Issue, August 2024

DiscountMags is a licensed distributor (not a publisher) of the above content and Publication through Zinio LLC. Accordingly, we have no editorial control over the Publications. Any opinions, advice, statements, services, offers or other information or content expressed or made available by third parties, including those made in Publications offered on our website, are those of the respective author(s) or publisher(s) and not of DiscountMags. DiscountMags does not guarantee the accuracy, completeness, truthfulness, or usefulness of all or any portion of any publication or any services or offers made by third parties, nor will we be liable for any loss or damage caused by your reliance on information contained in any Publication, or your use of services offered, or your acceptance of any offers made through the Service or the Publications. For content removal requests, please contact Zinio.