The story of music’s most famous creative design company.
So many of the stories Aubrey ‘Po’ Powell relates to the camera in this affectionate portrait of the art and design group Hipgnosis, which he formed with Storm Thorgerson, are deeply ingrained in rock music’s history. There are the 60 red footballs stretching out to the horizon atop Saharan desert sand dunes on The Nice’s Elegy, the off-the-wall choice of a cow to grace Atom Heart Mother and setting a stunt man alight for Wish You Were Here, just three of hundreds of examples of Thorgerson and Powell’s ability to create memorable album covers.
“What they were doing had the efficacy of art and boosted sales.” Their combined bravado convinced artists, management and record labels alike that what they were doing…
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Prog (Digital) - 1 Issue, Issue 143