RAISING THE BAR IN OZ

IT’S A STORY STRAIGHT FROM THE ‘KIWIS PERFORMING WELL OVERSEAS’ FILES. MEET LUKE McCALLUM, THE KIWI CONNECTION BEHIND THE PHENOMENAL RISE OF LASER ELECTRICAL AND LASER PLUMBING IN AUSTRALIA.

By Glenn Baker.

Us Kiwis always like to think we’re superior to our cousins across the Tassie when it comes to absolutely any sport ever invented. But thankfully when it comes to business associations, there’s a little less competition and a whole lot more cooperation. That’s a good thing because cooperation is vital for any business to succeed. A good case in point is Laser Group’s amazing growth in the Australian market with its Laser branded trade based plumbing and electrical network (Laser Plumbing and Laser Electrical). Using a licensed business model, the business has experienced exponential growth in a very short amount of time. Originally founded in West Auckland in 1983 by sparkies Peter Bassett and Dave Clemmett, the Laser Group now has more than 210 member companies employing more than 2000 staff. It’s across…

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NZBusiness+Management (Digital) - 1 Issue, November 2015

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