"When the cash starts to roll in Ryan finds he's hooked'

Where is Ryan’s head at currently?
I think he can’t see a reality moving forward and that’s the problem. He has allowed himself to get so lost in his fitness obsession and the gratification that it brings. He’s trying to get that gratification from the likes and comments he receives from strangers.
We’ve seen him start to take steroids. Did you do research into the storyline?
I actually grew up in and out of local gyms, with people that I’ve known for quite a long time, and I was aware of some people taking steroids to get results. I’ve also gone deeper into the research. I’ve never experienced anything like that myself, but I can see why Ryan has gone that way.
This week we see him move from fitness influencer to something more X-rated. 
You see him have this dialogue with a girl he knows about how to keep your online followers engaged. You have to go beyond typical fitness shots. He’d found very quickly that he was losing followers because the images he was posting weren’t sexual enough. So he’s very quickly swallowed up by it – there’s probably a week between doing a few pictures and then him doing a one-on-one live session – and as the money starts coming in, he’s hooked!
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