Men's Health South Africa (Digital)

Men's Health South Africa (Digital)

1 Issue, November 2019

Create a Splash

MICHAEL ROBERTSON IS A WORLD-FAMOUS ANIMATOR WHO HAS WORKED ON COUNTLESS PROJECTS FOR SOME OF THE MUSIC INDUSTRY’S TOP NAMES. IN A TIME WHEN EVERYONE’S TRYING TO MAKE IT ON THEIR OWN, HE’S HERE TO TAKE YOU FROM NOVICE FREELANCER TO BAGGING THE BIG BUCKS.
Create a Splash
When you’re starting out – between people offering you ‘payment’ in the form of ‘building your portfolio’ and seriously slashed ‘mate’s rates’ – turning a creative talent into a business may seem like an impossible venture. After all, you can’t buy groceries with your portfolio, no matter how impressive it is. That’s exactly the challenge Michael Robertson, animator and studio director of Toon53 Productions, faced early in his career. But fast-forward to the present: he’s just had his work shown at The Palms in Las Vegas, following the iconic casino resort’s almost 700-million-dollar renovation. Plus, his client list includes Meghan Trainor, Marshmello, David Guetta, Juicy J and more. When he started out, Michael didn’t really have a plan. “My mission was to have fun making money,” he says. “So many people are miserable…
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Men's Health South Africa (Digital) - 1 Issue, November 2019

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