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Green Entrepreneur (Digital)

Green Entrepreneur (Digital)

1 Issue, Spring 2019

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Could We Be Wrong About Medical Marijuana?

A new study throws a wrench at some of our most basic assumptions about cannabis.
Could We Be Wrong About Medical Marijuana?
Over the past 20 years, a simple narrative has emerged about cannabis: CBD is the medicine in medical marijuana, now available in 34 states, and THC is the intoxicant in adult-use marijuana that’s legal in 10 states. Two different compounds; two different markets. That narrative, along with the groundswell of belief in the curative properties of CBD (cannabidiol) as it’s being added to every sort of food, beverage, cream, potion, and lotion, drove more than $600 million in sales in 2018. And according to an analysis by the Brightfield Group, the CBD market is projected to grow to $22 billion by 2022—a number fueled by the recent federal legalization of hemp, from which cannabinoid can be derived. Reinforcing the cannabis duality, under the new law all things CBD must essentially…
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Green Entrepreneur (Digital) - 1 Issue, Spring 2019

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