THE FRENCH CONNECTION

Cartier’s Tank Française gets a new design refinement that highlights its sleek form

Darren Ho

The Tank watch has, since its creation in 1917, taken on numerous forms, from the elongated Tank Américaine to the Tank Chinoise with its stylised bars. But one of the most popular models in the franchise is the highly unisex Tank Française. The Tank Française was created in 1996 with a monobloc metal case and bracelet that seamlessly flowed into each other. The square case middle was paired with gently arched brancards, which were fitted to the angled lug inserts and middle link of the bracelet. The outer links of the bracelet were styled like the brancards of the watch, creating a watch that was both jewellery and timekeeper, masculine in design and feminine in form. It was a watch that appealed to consumers of all ages and genders. Now, Cartier has…

You're reading a preview of

CROWN (Digital) - 1 Issue, Issue 1 2023

DiscountMags is a licensed distributor (not a publisher) of the above content and Publication through Zinio LLC. Accordingly, we have no editorial control over the Publications. Any opinions, advice, statements, services, offers or other information or content expressed or made available by third parties, including those made in Publications offered on our website, are those of the respective author(s) or publisher(s) and not of DiscountMags. DiscountMags does not guarantee the accuracy, completeness, truthfulness, or usefulness of all or any portion of any publication or any services or offers made by third parties, nor will we be liable for any loss or damage caused by your reliance on information contained in any Publication, or your use of services offered, or your acceptance of any offers made through the Service or the Publications. For content removal requests, please contact Zinio.