Cottage Life (Digital)

Cottage Life (Digital)

1 Issue, Winter 2024

Reporter: Snack is back, avain increase & gettin’ buzzed

WHEN YOU’VE GOT THE MUNCHIES… If you don’t monitor the potato chip aisle with rapt attention the way that we do, you’ve likely missed this very important news: an iconic Canadian snack food has returned! This fall, PepsiCo Foods Canada relaunched Munchies. (Not to be confused with FritoLay’s snack mix of the same name; we’re talking about the Hostess chips from the ’80s.) The three Munchies chip mascots—the red, yellow, and orange, uh…goblins?—are also back. Jess Spauling, the chief marketing officer of PepsiCo Foods Canada, says the company is “excited to see how Canadians welcome the return of the Munchies as they pop up all over the country in unexpected locations!” For example, the Cottage Life office? Oh, fine. That’s an expected location. RAPTORS FOR THE WIN The State of…
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Cottage Life (Digital) - 1 Issue, Winter 2024

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