COMMON SENSE

Do What You Like, Build What You Love

Words by John Mata Jr.

“…to me, it doesn’t get more classic than ’67-’72 C10 pickups.” THERE ARE MANY FACTORS that fuel the creation of a true custom vehicle. These factors are often based on personal taste and standards, as well as direct inspiration that led one to decide what is and what isn’t cool in their own book. For guys like Wesley Nelson of Grand Rapids, Wisconsin, figuring out what he liked was easy—kick-ass and unique low-riding pickup trucks. While that does sound like a wide spectrum of things to like, Wesley specifically gives his attention to pickups that had characteristics unlike most others in the crowd. Wesley’s first full build was a ’99 Ford Ranger that was stock floor body dropped on 22s during the mid-2000s. “It was one of the first running and driving stock floored…

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C10 Builder GUide (Digital) - 1 Issue, Winter 2023

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