Sexism in the sky

Has the #metoo movement got stuck on the ground?

Female cabin crew don’t go through extensive training just to be viewed as sexualised props Back in the 1960s, Pan Am stated cabin crew must weigh no more than 130lbs (59kg), be unmarried, have no children and retire before the decrepit age of 32. Ah, the good old “trolley dolly” days of rampant misogyny when women were considered to be little more than decoration. Of course, having young, attractive females to serve drinks was a requisite part of the flight experience. And the odd pinch on the bum as they walked past? Perfectly acceptable. Thank goodness we’ve moved on… except apparently we haven’t. Things might not be quite as overt as the 1971 “I’m Cheryl. Fly Me” marketing campaign, but plenty of airlines still adopt the clichéd “sex sells” approach, shamelessly portraying their…

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Business Traveller Asia-Pacific Edition (Digital) - 1 Issue, January - February 2019

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