Autosport (Digital)

Autosport (Digital)

1 Issue, 27/02/20

MERC AND FERRARI JOIN ‘DRIVE TO SURVIVE’

MERC AND FERRARI JOIN ‘DRIVE TO SURVIVE’
NETFLIX DOCUMENTARY FORMULA 1: DRIVE TO SURVIVE One of the starkest differences in Formula 1 pre- and post-Liberty Media’s takeover in 2017 has been its approach to digital media – and there is no greater beacon of that than the Netflix Drive to Survive series, which returns to the streaming service for a second season on 28 February. The unprecedented level of behind-the-scenes access to the F1 world made the first season a huge success. It opened the world of grand prix racing up to a wide, youthful audience, converting curious observers into new fans. For those already following F1, it shone a light on some of the human storylines away from the track. The biggest change for season two is the addition of Mercedes and Ferrari, both of whom were not part of…
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Autosport (Digital) - 1 Issue, 27/02/20

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